
Vogue Fusion Brand Identity

Vogue Fusion offers stylish wholesale dresses at unbeatable prices. We cater to boutique owners, event planners, and fashion enthusiasts seeking quality and value. Discover a curated selection that blends elegance with affordability
Brand Persona:
Personality: Approachable, value-conscious, and stylish.
Values and Beliefs: Believes in democratizing fashion by offering affordable yet trendy options.
Voice and Tone: Friendly, straightforward, and customer-centric
Visual Identity: Clean and modern with a focus on showcasing diverse dress styles.
Behavior and Interaction: Engages actively with customers, providing excellent service and transparency in pricing
Target Audience: Boutique owners, event planners, and savvy fashion shoppers looking for quality at wholesale prices
Moodboard
Logo Mark
This logo is creatively inspired by the combination of a dress hanger and a smile emoji. By blending elements from both, it conveys a sense of fashion, joy, and trustworthiness in its design.
The dress hanger represents the world of fashion and clothing, while the smile emoji adds a touch of friendliness and approachability, ensuring that the brand feels welcoming and reliable to its audience.
Mockups
Tools used:
Illustrator
Photoshop